As part of my Master’s Degree course, I was assigned to redesign a brand established in my country. I decided to work on a project I had previously started, in which I was redesigning Ticket Center’s brand. Ticket Center is the most prestigious and experienced company in the sale and processing of tickets in the Caribbean.

The symbol is made of three ticket-like figures forming a contracted hexagon, while the negative space portraits an uplifting center piece. It represents unity, companionship & dynamism.

The concept behind this new branding is to demonstrate the variety of things Ticket Center supports and works with: from music events to theater, sports, shows and more.

Currently, Ticket Center doesn’t have an app, therefore I decided to design a prototype to showcase how an app can help the brand’s growth in today’s digital world.

Thank you for your time!